Today, I reviewed some photos taken in India during the last months. I came across some photos showing Indian people selling different items – in a very simple way – sitting on the ground, behind a table fixed on a bicycle, at a simple booth. An essential, but from marketing perspective neglected business A business…
Tag: business
Poor people as change drivers: What if we became partners instead of empowering dependencies
Have you ever thought if poor people can have innovative ideas for your business or become a real partner for development not in their poor villages, but in large and wealthy industries? It is true: many poor people often have no opportunity to get a good school or professional education. Many of them can not…
7weeks in India – Meeting the cashew nut maker
Cashew nuts are a popular snack – probably all over the world – and a healthy food source, full of energy, antioxidants and minerals. Have you ever seen where they grow and how the processing from the tree to the final nice eatable nut works? We visit a rural region in the surroundings of Pondicherry,…
7weeks in India – 5 EUR/Dollar can mean that much. First funds arrived…
When I ask about their wishes, the ca. 50 tribal women from Tamil Nadu, India give me a quick response. “Due to the support of a local NGO, the KKF in India and the Karl Kübel foundation in Germany we could found our Self-help groups two years ago. Since then a lot of things have…
Save it or kill it: business needs a new heart to survive
Business vs social – an artificial separation that does not work any more The popular 1970s slogan “The business of business is business” is symptomatic of an artificial separation of social and economic concerns that affected education, process thinking and the CSR units of corporations. The demand for increased corporate social responsibility is growing louder….
Core business and its little sister called social
When I talk to colleagues about social needs and social entrepreneurship, about making profit not just in terms of money, but also social profit, the reactions are most of all very positive. People like these ideas, independent from which kind of career level they have reached. The meaningfulness of acting and changing for a better…
Twoandhalfweeks in India – business opportunities for village women, part II
Have you seen the lady in the picture? Unfortunately, I do not remember her name, but she had worked for years in a local fabric that produces paraffin heaters. The monthly payment for her eight hrs job was quiet low. The conditions? Not really the best … When she heard about VIMUKTHA – a legally…
With snacks towards a better future
Womens’ life in small cities and poor urban surrounding has always been very hard – like womens’ life in many parts of India. Women in rural areas have a long working day: they get up very early, carry huge containers of water or bundles of wood on their heads, clean the houses, engage in fieldwork…
Which story does your enterprise tell to fight the witch?
You probably know the German “Once upon a time …” story, the story where Hansel and Gretel , brother and sister, together need to give their best to win a huge challenge against the bad witch. The family had no money to grow the children and they brought them into the dark woods… where they…
Social change: Why business needs smiling Yoga at its heart
Don’t we and our industries, we as managers know about poverty, ecological problems, hunger , missing education and similar necessities in this world? Don’t many of us already engage? Individuals, foundations, companies… Yes. We do. Many of us are interested in social change – we all know that. Nevertheless, the success is still limited. Don’t…
Go India, go future! 