Why to start from Zero? – Focus on community participation

The best results are always achieved together Which is your strategy? Who are your stakeholders? What do you want to achieve? How to finance? Probably these and similar issues are the questions most of us ask when starting a (social) business. So far, so good. But what has been done when having the answers to…

Everyone is a genius – It is all about perspectives

Everyone is a genius. But if you judge a fish on its ability to climb a tree It will live its whole life believing he is stupid. Albert Einstein Have you ever thought who might be an expert for detecting breast cancer at a very early stage just by palpation? Probably those who for years…

Ideas needed – health from a different perspective

When I came across this article I asked myself there must be a lot of ideas in the world how to help patients and private caregivers, relatives and friends who are caring about patients day by day at home and experience these issues described in the cited article below. Some of the issues raised are…

Help needed: Living in dataland – looking for insights

I just wonder how many newsletters, calls and readings I see every day offering me the latest tools to understand the market and the target groups: how to optimize statistics, to overview trends, to learn about market analysis and big data approach. Some of these offers are really impressive – tools, cool apps and very…

If you think it, ask it – the hidden power for social entrepreneurship

If you think it, ask it … in a nice way of course! Unlocking what the other person knows, feels, wants is essential for social business. These questions do not require years of studies nor a complete market research project. They can be simple: Easy ones. Challenging ones. Interesting ones. Impossible ones. But all designed…

Presenting is all about ‘building bridges’

During the last years I have visited several international conferences. Good agenda, good locations, interesting presentation titles. But what happened sometimes, already after two, three slides offered by a presenter, I got tired and bored. Not necessarily, because the presenters had nothing to tell, but simply due to the fact that the type of presentation…