On 22nd June, took place the Impact journalism day, a day where 20 journals from 20 countries dedicated a supplement to social impact topics. That’s what they did: Building a network of like-minded editors Impact Journalism Day works through sharing. Each newspaper in the project found the most inspiring change-makers and creative innovations in their…
Author: GoIndiagoFuture - social and business realities in one world
Everyone is a genius – It is all about perspectives
Everyone is a genius. But if you judge a fish on its ability to climb a tree It will live its whole life believing he is stupid. Albert Einstein Have you ever thought who might be an expert for detecting breast cancer at a very early stage just by palpation? Probably those who for years…
Create a strategy that is social rather than a social media strategy
Although it sounds similar, there is a huge difference on how you start and work on “social strategies”: having a social media strategy does not mean automatically that you are done with a social strategy. Without doubt: there are many nice and cool social channels outside, Twitter, Facebook, Pinterest, Qype, youTube, Vine, Vimeo and hundreds…
Socializing Social entrepreneurship – 1 + 1 makes 3
Socializing Social enterpreneurs – it sounds somehow strange, but this is what could lead to much more success in the future and accelerate social change in the world. We are just at the beginning. Having a look at ongoing social entrepreneur competitions, platforms and organizations that are involved in supporting social activities it is mostly…
Conferences – a chance to get funding? Show the why and what is in!
Yesterday I participated in one of these known and recognized international (social) innovation conferences and met many social entrepreneurs, investors and representatives of huge companies. Let me share just some impressions and thoughts: It was an interesting day: Interesting topics and interesting people. The idea of bringing them together is excellent. Having good connections is…
Perceptional change – the viral effect of doing good
Maybe you have heard about the Dove experiment. What you can see in the video about this experiment is the following: there is a painter drawing women according to how they describe themselves. He cannot see them during the experiment. Afterwards a second portrait is done – this time there is another women describing the…
Video making for Social entrepreneurs
Most of startups and social entrepreneurs ask themselves how to share effectively what they are working on. There might be many different reasons why we want to share, such as raising awareness, finding sponsors, looking for business partners, informing … Without doubt, offering a video is often much more convincing than describing the situation in…
Ideas needed – health from a different perspective
When I came across this article I asked myself there must be a lot of ideas in the world how to help patients and private caregivers, relatives and friends who are caring about patients day by day at home and experience these issues described in the cited article below. Some of the issues raised are…
Running a Marathon or running social media – what about the ROI?
Today, social media usage for interacting with your target groups is one of the basics you should take into consideration when it comes to communication and marketing issues of your business. Whether it is thinking about Facebook/Orkut, Twitter, Pinterest, YouTube, Stumbleupon, Vime or many other local and global Social Media channels which might be relevant…
Help needed: Living in dataland – looking for insights
I just wonder how many newsletters, calls and readings I see every day offering me the latest tools to understand the market and the target groups: how to optimize statistics, to overview trends, to learn about market analysis and big data approach. Some of these offers are really impressive – tools, cool apps and very…