Social entrepreneurship: How to get people motivated to support you

What I learned in the last years is that there are two different ‘levels’ of motivating people and team members, the ‘passive’ and the ‘active’ one. What does it mean? The ‘passive’ one is the basic level of motivation: It’ s the level where we often focus in our discussions, presentations and communication, whether it…

Is your social enterprise just social without enterprise?

Social entrepreneurship is more than just helping people because you want to help. If people help each other, it is fantastic, but if you want to dedicate your life to it as a social entrepreneur, you need a clear idea on how to make money and how to create a win- win situation. It wouldn’t…

How to combine a coffee break and content marketing

I am sure you have heard it and read a lot about it: Content is king. Content marketing is the best way of reaching people, socialising and interacting. Probably it is also right and as Gartner says: It’s a challenge to keep the creativity fresh. It’s hard to know what will do well, what people…

Presenting is all about ‘building bridges’

During the last years I have visited several international conferences. Good agenda, good locations, interesting presentation titles. But what happened sometimes, already after two, three slides offered by a presenter, I got tired and bored. Not necessarily, because the presenters had nothing to tell, but simply due to the fact that the type of presentation…

Social entrepreneurs and digital presence – the sum of actions counts

From all those years of study, at school, university, professional courses – by the things I remember – what do I retain? Not much. But some moments, a random fact or snatch of memories comes back and make me think. Some phrases, some impressions, questions, reactions. Small pieces that one by one formed my knowledge,…