Everywhere strong women are changemakers in the society. In rich and in poor countries. Many publications and articles pay attention to their achievements. Social organizations set up programs around women and support self-help groups for women, women are celebrated as social entrepreneurs, women taking care on health and children education are interviewed and celebrated. Women…
Category: CSR
Diverse education, impact journalism and courage – outcomes from the Zermatt summit
Good two days in Zermatt. Interesting ones. On my way back from the Zermatt Summit some phrases, some discussions still stay and seem to become even more powerful. Rethinking Business values and Positive Economy is a must: have you asked why we do business? For gaining money? Why? One interesting point was that we have…
From traditional marketing to social change activities – a huge challenge!
Whenever it comes to social change, the main question from marketers is: if we change our thinking, if we make social the driving element, how can we measure the impact? How can we measure the outcome? Where is the profit? Show me numbers. Indeed, the direct connection to business growth is difficult to demonstrate. At…
Changing the world: start a social enterprise or empower them
Starting an own social enterprise is one of many possibilities on how to change the world. Another one is to build a network and environment that empowers social enterprises. Which is your way? What’s happening in many parts of the world, is that there are many social entrepreneurs engaging in various critical areas: education, environment,…
Donations are good, creating social impact is better
Without doubt: donations you made to others are always helpful. Somehow. Donations help non profit organisations to continue their work. Donations are very helpful in large crisis situations. Sometimes, donations help to save lifes. But donations are not the main factor when it comes to decide whether a company is socially responsible or not. Do…
The desire to change
Everyone knows that society needs change. The dimension of social needs – be it in emerging markets , be it in the richer and rich countries – is obvious. But is there really the desire to change? And if so, how strong is this desire? Many programs fail because they do not take into account…
Go India, go future! 