In many magazines, trainings or tutorials you find a hint that focusing is key for success. Particularly, when you start a business or you are going to discover new business opportunities and there is a huge amount of to dos that all seem to be important and attractive. Fact is: you cannot go everywhere at…
Category: entrepreneurs
Creativity or innovation – what you are looking for?
Have you ever met someone who is not creative? Probably all of us are creative. We all try to find excuses when we are too late, or want to leave earlier than planned. Sometimes with really cool and creative ideas. In urgent cases we find crazy solutions for repairing things. We all can design a…
What investors want to know
Are you going to meet a potential investor? Certainly, there are many options how to prepare. But the most detailed preparation might not always be successful. The question to ask yourself is which are the things investors will hear from you? Which are the criteria do take the final decision if to invest in your…
3 Magic words – an opportunity for every entrepreneur
Being different, making a better world, a more social-driven business – that’s what we have in mind as social entrepreneurs, haven’t we? Creating social impact has also a language dimension, a dimension which might open doors and help to create the difference in business we are looking for. Have you ever thought on the words…
If you think it, ask it – the hidden power for social entrepreneurship
If you think it, ask it … in a nice way of course! Unlocking what the other person knows, feels, wants is essential for social business. These questions do not require years of studies nor a complete market research project. They can be simple: Easy ones. Challenging ones. Interesting ones. Impossible ones. But all designed…
What, if social entrepreneurs just went across the borders
Many social entrepreneurs start small and on a very local level. Often there is no other choice. And maybe it is even the best way to find out if the concept works. Once your business works and you get first results, it’s time to enlarge your business horizons. But how? How to get connected with…
Pictures, videos and QR codes for social entrepreneurs
You may be enthusiastic about what you offer and you may be creative, when it comes to marketing your (social) enterprise. Multimedia elements such as pictures, QR codes and videos – used correctly – can be very helpful. Pictures and videos say often more than thousand words – in a positive, but also in a…
Social entrepreneurship: How to get people motivated to support you
What I learned in the last years is that there are two different ‘levels’ of motivating people and team members, the ‘passive’ and the ‘active’ one. What does it mean? The ‘passive’ one is the basic level of motivation: It’ s the level where we often focus in our discussions, presentations and communication, whether it…
Is your social enterprise just social without enterprise?
Social entrepreneurship is more than just helping people because you want to help. If people help each other, it is fantastic, but if you want to dedicate your life to it as a social entrepreneur, you need a clear idea on how to make money and how to create a win- win situation. It wouldn’t…
How to combine a coffee break and content marketing
I am sure you have heard it and read a lot about it: Content is king. Content marketing is the best way of reaching people, socialising and interacting. Probably it is also right and as Gartner says: It’s a challenge to keep the creativity fresh. It’s hard to know what will do well, what people…
Go India, go future! 