I have worked now for several years with vulnerable communities in India and Kenya. Several activities and projects have taken place to make the life of the people a better one: training sessions on health and hygiene, income generating activities, water projects, digital training sessions, set up of infrastructure, mental health training sessions, and last,…
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Do we really invest enough and in impactful ways when it comes to developmental support for poor communities?
“This pic is of a borehole which had been left open. These boreholes you can find in many places. The communities get water from it. Often these boreholes have no cover which makes it very risky to small children and aged people. It’s all seasoned boreholes, ca. 40ft deep,” explains our local NGO partner. It…
He said “no arms, no chocolate’ – why creative thinking is key for social business
Do you remember the film ‘the Intouchables’ when you read this phrase which the young caretaker said to the aristocratic and intellectual Philippe, a quadriplegic millionaire? Sounds like missing empathy and no idea what is needed and absolutely ‘out of scope’? And what about the unusual ways on how both interact? Just taking the Maserati…
Supermarket mentality challenges you
Have you ever asked yourself why customers should visit YOUR website if many other websites already exist? Which are the reasons to make them go for a different place? And how can you get their attention – not just once – and make them stay? The supermarket mentality Think about your supermarket behaviour. I mean…
Welcome to DIGITALTOME!
Thanks for visiting this blog. Want to know more on the topics presented here and if these topics are relevant to you? A short overview on topics It’s about digital trends and channels, best practice examples, about daily experiences with agencies and marketing managers keen to produce their own digital platforms. But most of all…
Go India, go future! 