Social entrepreneurship is more than just helping people because you want to help. If people help each other, it is fantastic, but if you want to dedicate your life to it as a social entrepreneur, you need a clear idea on how to make money and how to create a win- win situation. It wouldn’t…
Category: basics to know
Industry and social entrepreneurs meet – some thoughts, social entrepreneurs part III
Copyright (c) 123RF Stock Photos Have you ever thought about how you as social entrepreneur should prepare when you meet business people in huge companies? Are there some specific issues you should be aware of? I asked this several times to myself. Expectations management might be key for preparation when social entrepreneurs meet managers. But…
Presenting is all about ‘building bridges’
During the last years I have visited several international conferences. Good agenda, good locations, interesting presentation titles. But what happened sometimes, already after two, three slides offered by a presenter, I got tired and bored. Not necessarily, because the presenters had nothing to tell, but simply due to the fact that the type of presentation…
Don’t offer pasta to a bird – right content makes your customer stay
You plan a website, presentation or blog? It’s not about you, but them. Offer them what they can digest. Imagine you are at home or with friends, everything is fine, it’ s Sunday afternoon…. If I enter the room and ask who is willing to leave and run now alone outside for the next three…
Entrepreneurship and behavior: the language you talk defines the way you handle
I have watched the video shown below with a huge interest, and wonder whether social impact and entrepreneurial behaviour might depend on these linguistic – cultural facts, too. And some questions come to my mind: If the perception of living today and tomorrow is perceived as nearly the same (from a linguistic point of view)…
Social entrepreneur, Social Business, Social Media – how to combine
Social business is all about people. What you do, has impact on how people find new ways to have a better life. It is based on creating a win – win to both parties: the entrepreneur and the people who with their own forces can create a better basis for their lives. In the literature…
Supermarket mentality challenges you
Have you ever asked yourself why customers should visit YOUR website if many other websites already exist? Which are the reasons to make them go for a different place? And how can you get their attention – not just once – and make them stay? The supermarket mentality Think about your supermarket behaviour. I mean…
Who tells you that a huge digital presence makes your business run, does not tell you the whole story!
Is the digital way the right one for you? Do you have some doubts about integrating digital activities in your business? About adding digital tasks to your regular business? And you ask yourself whether you can make it in a meaningful way which at the end leads to more performance? You are completely right. You…