I am one of those who liked going to school. At least most of all the 13 years I spent there. But with the distance of more than 25 years and looking back to what I really needed and what I missed for being prepared for life I am not so sure any more that…
Category: change and society
Just follow the frog – a storytelling ad par excellence for social enterprises and marketers
You are working in social projects? There are so many needs and requirements to be fulfilled day by day. There is so much to do. Probably, you have better things to do than spending your time with marketing campaign thinking… You do not have to go to the end of the rainforest, but have a…
It’s hard to get people to focus on plan B when it is working so well
Bad times? Probably, we are living very challenging years. There are a lot of problems in the financial sector, environmental problems, lack of security … but we should also benefit from it. Why? Just because the changes in our social circumstances, the financial limitations we live day by day, the networking trends in the real…
Socializing is key for Innovation
When it comes to innovation thinking most of resources and time are spent to identify and invent new technologies, such as a sophisticated software solution, a sexy app or a crazy device. What do you find in many project plans? Most of them show the necessities to build the technical result. Not more, not less….
Go India, go future! 