“We have made it!!!” The students from a Middle School in a rural town close to Coimbatore, South India, are happy when the game ends. They are happy because it’s just two days till the holidays at school will start. And: they are happy because in the hygiene action game against ten managers from all…
Category: games for social change
Sometimes it takes just a small idea to change the world for better! How marketing for CSR activities can become sustainable
Many companies run huge Corporate responsibility and citizenship initiatives or engage somehow in social areas. Of course, they do it and they talk about it and use it also to position their own organisation as a social player – which is quite fair. What, if we do these huge campaigns and marketing activities in a…
Using a game: income generation and more for selfhelp group women
“It was in 1977 that we have started to put a lot of energy into social work and to set up Self help groups and skill trainings for poor women from urban, rural and tribal areas around Karamadai,” Rev. sister Anila from the Good Shephard convent in Karamadai, Tamil Nadu tells me. She is really…
The soap bus ticket – an idea that can change a lot
When I came across this video I thought this is really amazing – a bus ticket that serves not just as a a ticket but even as soap. Bus tickets – that’s an item everyone has access to. Every day there are a lot of opportunities to hold it in the hands. Independent from social…
Simply be open – African people don’t want your T-shirts and other mythbusters
Talking about a country is always more than just telling a fact Very often the idea we have on a country or a continent depends just on an unordered and often unconscious collection of information we got from third parties, such as media, film and books. A single event, a fact is added to another…
Video impressions in the Himalayas – life in Uttarakhand
Uttarakhand – a region where social engagement can help that much Do you remember the floods? Can you imagine how difficult it is to reach from A to B quickly? How the health system looks? How difficult agriculture can be managed? Where more awareness and education programs of all kind could lead to real change?…
