Perceptional change – the viral effect of doing good

Maybe you have heard about the Dove experiment. What you can see in the video about this experiment is the following: there is a painter drawing women according to how they describe themselves. He cannot see them during the experiment. Afterwards a second portrait is done – this time there is another women describing the…

Ideas needed – health from a different perspective

When I came across this article I asked myself there must be a lot of ideas in the world how to help patients and private caregivers, relatives and friends who are caring about patients day by day at home and experience these issues described in the cited article below. Some of the issues raised are…

Help needed: Living in dataland – looking for insights

I just wonder how many newsletters, calls and readings I see every day offering me the latest tools to understand the market and the target groups: how to optimize statistics, to overview trends, to learn about market analysis and big data approach. Some of these offers are really impressive – tools, cool apps and very…

Opening the box – before solving a problem we need to understand

I assume that you do have an idea on how to open the box, don’t you? But have you asked also why? Why you should open it? According to many publications and articles it seems that innovation and being creative aims mainly to find solutions. We need to find solutions for social needs, for growing…

Tell them what you are going to say, say it, tell them what you said

Do you know situations where you explain all of your business/plans/ideas to someone who seemed to be a concentrated listener but just a few minutes later he/she does not remember the main facts? Or do you wonder why your key messages within your team are not aligned although you have talked about it recently? Have…

Data is just a part of market knowledge

Databases – our knowledge source? Do you want to know your target groups, your market situation, or product information, data reported back by customers? Collecting data, structuring, calculating and filtering – knowledge today is key and often requirements for knowledge are solved technically. Databases today, the “big data” approach, is able to offer you any…

What, if Social fictions are a way to change the world?

Science fiction and status today Just some years ago in science fictions we had seen strange houses, incredible rapid vehicles, unbelievable transitions of energy and power, unlimited communication opportunities, bridging incredible distances in a few seconds. Scientist have discovered so many things and made them available where we just dreamed of in past science fictions….

Which culture do you live? Thing- or person-driven?

Probably you are aware what you and your team members know very well and are experts in. One may be a really good strategist, the next an expert of controlling and finance. And you? Maybe the marketing guy or the do it yourself man/woman. In the meetings you discuss or issues you ask yourself may…

Social entrepreneurs are not afraid!

One of my last favourite books I read recently was from Brene Brown: Daring Greatly. One important issue Brene highlights is that when we’re afraid, we prevent ourselves from accomplishing what we’re capable of. If you think about social enterprises and social entrepreneurship, many of them go undiscovered ways. They try out new business models…